EXPERTS IN B2C MARKETING ONLINE

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Dear Marketer

You’ve probably known it for a long time. Buyers are taking control and tuning out impersonal and interruptive old-school marketing tactics. We’re able to skip commercials, screen calls, and largely block out unwanted communications. This means that outbound marketing methods like cold calling, direct mail campaigns, and purchasing email lists are steadily losing their effectiveness. Wouldn’t it be great if instead of hunting down your buyers, you could swoop in and answer their questions while they’re making purchasing decisions? Our strategies turns your website into a magnet and pulls people towards your company by aligning your content with their interests.

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Inbound Marketing Delivers 54% more leads into the funnel than traditional outbound leads

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Outbound leads cost more than inbound leads

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Companies are 3x as likely to see a higher ROI on inbound marketing campaigns than outbound

ATTRACT

89% of online prospects use search engines when making a purchase decision

Convert

Content marketing generates 3x as many leads as traditional marketing but costs 62% less

Close

Companies that excel at lead nurturing generate 50% more sales-ready leads at a 33% lower cost

Delight

88% of prospects have read reviews to determine the quality of a business

We consistently turn digital marketing into profit

By sending highly qualified traffic to your site

Generating sales is a marketer’s single most important objective. Yet, only 1 in 10 marketers say their lead generation efforts are highly efficient and effective.

PATRICK SHEA, DIRECTOR OF PARTNERSHIPS, HUBSPOT, INC.

“ALSOF Publishing has set an example for how businesses everywhere should be transforming their marketing with inbound. Their strategic approach to attracting, engaging, and delighting customers has not only built valuable relationships with their audience, but has driven growth for their agency and the inbound movement. Our team here at HubSpot is proud to call ALSOF Publishing a Partner and recognize them with the Asia-Pacific Impact Award.”

“I have had the pleasure of dealing with Justin and the team for over 12 months and can attest to the continually great service they provide - spanning all aspects of creative, design, strategy, execution and account management. Their high levels of service are second to none and I have full confidence in the team. If you are looking for a world class Hubspot partner who can also power you with associated services to maximise your investment in the platform you can't go wrong with ALSOF Publishing!”
Nina ChristianMarketing Director

WHY CHOOSE US

At ALSOF Publishing we understand that marketing is as much head as it is heart, and only the agile survive. We’ll do whatever it takes to help you turn your online presence into real-world profits. That’s why we don’t just ramble on about clicks or engagement or traffic. It doesn’t matter how many people interact with your brand if none of them convert into sales. You’re just wasting your precious budgets. We dedicate the time to really figure out your brand and your customers. We deep-dive into data, think like real human beings would, and gather information from the people who know your business the best –

usually you, your sales team, the owners or the floor staff – to understand exactly what your customers want. Then we work with you to build personas and a powerful marketing strategy that’ll have people saying, “must…have….”. But that’s not all. We’ll also make sure you’re set up with a marketing system that delivers a reliable, consistent flow of leads and sales each month so you can spend less time worrying about ticking off tasks and more time being even bigger picture. In other words, less guessing, less worrying and more time enjoying life and time with your mates.